Statewide political coalition

New logo and visual brand identity, print and digital awareness materials, website design and build.

Citizen Action/Illinois needed to update their brand, and restructure and enhance their dated website. I evolved their previous logo into a much bolder, stronger and more useful mark, creating a distinctive 5-bar logo element that could carry their identity through their materials. Together with the client, I created the overall architecture for their new website, and I created a site that was much more succinct, action-oriented and visually compelling.